((CINEMAAZI)))))))))))))))))))))))))))))
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[[2019]]]]]]]]]]]]]]]]]]]]]]]]]]]]]]]]]]]]]]]]]

   
Creative Director : Harpreet Vir Singh
Design: Ritu Pandey



The design philosophy for "Your Happy Life," a wellness brand,
centered around transparency and purity, mirroring the brand's
commitment to high-quality, natural ingredients.  

Using a harmonious palette, concise typography, and a streamlined
visual, we created an inviting and serene packaging; the final design
distinguishing itself on shelves as a purveyor of clarity, minimal and
quiet confidence, conveying the brand's core promise.

  

REJECTED DESIGNS I CRY FOR IN A DARK ROOM
ALL RIGHTS RESERVED BY
FLUORESCENT KINK STUDIO LTD.

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179, SECTOR 27
GURUGRAM
122022






FLUORESCENT KINK IS A RESEARCH BASED,
TEXTUAL AND TACTILE, CREATIVE DIRECTION AND ART DIRECTION DESIGN STUDIO, FOUNDED BY RITU PANDEY. BASED IN DELHI, WE COLLABORATE TO ASK DISRUPTIVE QUESTIONS AROUND THE DESIGN, VISUAL CULTURE AND THE COUNTER CULTURE.

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